So, Who's Tiffany?
I've been a founder for almost a decade. Skincare, from scratch. Formulating, photographing, fulfilling, and yes, building the websites for it all. Alone, at the same time, while working a full-time job.
The customers were there. The product was good. But being capable of every part of it turned out to be exactly what burned me out. When you can do it all, you say yes to it all. Then one day you look up and realize you've built something that depends entirely on you, with no help and no end in sight.
I've been building websites since Dreamweaver in the early 2000s. Wix, Squarespace, WordPress, Shopify, all of it, before Showit became the one I stayed with. Almost thirty years of quietly designing while I was doing everything else, and it took closing the product business to see it clearly. The design thinking wasn't the side gig. It was the through-line.
Now I build websites for founders who are exactly where I was. That's not a niche I stumbled into. It's one I earned.
Straight Up.
Every one of these rules exists because I'm building a business I can sustain. That's the same thing you're trying to do.
Flat rate. Always.
I don't do custom quotes. Every price in the offer suite is set before you fill out a form. You see the number, you do the math, you decide. No proposal theater, no nervous markup baked into a polished PDF.
Flat rate. Always. I don't do custom quotes. Every price in the offer suite is set before you fill out a form. You see the number, you do the math, you decide. No proposal theater, no nervous markup baked into a polished PDF.
I've built on every major platform, and Showit is the only one that lets a founder run their own site without needing a developer, a plugin update at midnight, or a monthly retainer. After launch, the site is yours, fully.
Showit only. I've built on every major platform, and Showit is the only one that lets a founder run their own site without needing a developer, a plugin update at midnight, or a monthly retainer. After launch, the site is yours, fully.
You bring your own copy and images to the kickoff call, and I give real feedback on both. What I don't do is write your copy for you or hunt down photos on your behalf. Those are creative decisions that belong to you, and honestly, the design comes out better when the words are already yours.
Copywriting and image sourcing aren't part of the package. You bring your own copy and images to the kickoff call, and I give real feedback on both. What I don't do is write your copy for you or hunt down photos on your behalf. Those are creative decisions that belong to you, and honestly, the design comes out better when the words are already yours.
Every one of these rules exists because I'm building a business I can sustain. That's the same thing you're trying to do.
If you need more than six pages, you're not a founder anymore; you're an organization. That's a different conversation, not an add-on.
Every one of these rules exists because I'm building a business I can sustain. That's the same thing you're trying to do.
Six pages, max. If you need more than six pages, you're not a founder anymore, you're an organization. That's a different conversation, not an add-on.
I build for founders. Not agencies, not organizations, not "brands" with layers of decision-makers. Founders. The ones with something real, an existing site that isn't doing it justice, and a business that's grown past what her current online presence can carry.
If you've been showing up for everyone else's brand and your own website is the last piece to catch up, that's the client I'm building for.
If you're still figuring out what your business does or what your audience needs to hear, that's a different starting point. Start with The Undeniable Audit and let it get you there.
